Just Because You Can Doesn’t Always Mean You Should!
There are some things in life that we choose to have done professionally; examples might include roofing your home, regular car maintenance and even lawn care. In a parallel universe, retailers elicit the help of professional signage installation companies for the purposes of skilled labor, peace-of-mind liability coverage, and convenience. It might appear be as simple as climbing a ladder with a sign and screwdriver under one arm while holding a screw between your teeth, but it’s not, and most retailers trust installation crews with this important task.
Retailers utilize installation crews for their skilled labor pool mainly because retailers are not in the business of coordinating and executing this kind of feat for a multi-store chain on a tight deadline. Luckily, there are professionals (with the resources) that make a living out of understanding when to use U loops with barrel screws, what to do with a jack chain, and how best to secure cable for the purposes of hanging large signage. While on a scissor lift thirty feet in the air, these professionals bring a “can do” spirit to the job and welcome the challenge regularly!

Retailers not only benefit from the installation crew’s knowledge and experience, but also enjoy their peace-of-mind coverage. A professional group is hired to manage the risks and rewards of their trade. Whether a client is opening a new location or the store is being updated seasonally, much time, effort and expense goes into signage initiatives that may include hundreds of different signs. Retailers rely on these professionals because their employees and customers deserve a safe environment.
In addition to a wealth of experience and peace-of-mind coverage, retailers can also benefit from the convenience of using an installation team. Most retailers are open seven days a week and only close during the late night hours. This small window, called the “third shift,” is the kind of schedule that requires disciplined warriors that don’t mind sleeping during the day and aren’t afraid of heights and power tools. For those of you that have ever worked third shift, I salute you! It is truly a different world.
I wish I had an installation team for my personal “honey-do” list! I am sure their labor, experience, and convenience would far surpass my weekend warrior attempts toward completion. Is there any doubt why niche professionals are so successful?

