Posts Tagged ‘China’

Specifying China – A primer for printing in China, Part I

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No place on Earth has produced more fundamental contributions to the development of printing than China. Paper, relief printing, and moveable type—the very foundations of the industry—all emerged from China beginning over 2000 years ago. Today, China is widely recognized as the best place for outsourcing printing services. In this blog series, we will share some tips and key references that will be useful to newbies and pros alike.

Minimum Recommended Quantities
A China printing project generally needs to be at least a $8-10,000 dollar value before the shipping costs (which generally run 1000US$+) can be absorbed to your benefit. We recommend the following minimum quantities:

Hardback Books: 1,000 Paperback Books: 3,000 Catalogs/ Magazines: 10,000
Packaging/ Bags: 2,000 Sticker Labels: 25,000 Presentation Folders: 5,000
Ring Binders: 1,000 CD/ DVD: 5,000 USB Devices: 500

Money Saving Tip
If you frequently produce low to medium quantities and still want to use China production, try to ship multiple projects together.

A Matter of Terms
Keep in mind that the English terms commonly used in your market to describe paper, coatings, and printing processes may be different than those used in China. From BOPP Lamination to Plasticized Coating to Cello Glazing, every time we think we’ve heard it all, along comes something new. A picture really is worth a thousand words and a sample at least ten thousand (possibly more). To get you started, here are diagrams and terms of common binding and folding configurations:

Click any image for a full set of diagrams you can use.

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Production Tip
Some processes like lay flat soft cover and standard PUR perfect bound are challenging to find in China, while other processes such as spiral binding may offer considerable competitive advantages.

“It’s in the bag!” Part I: Plastic

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Invention of the shopping bag as we know it was first accredited to a Minnesota grocer named Walter Deubner, who in 1912 patented the paper shopping bag to help customers carry (and therefore purchase) more items. A century later, plastic, paper, non-woven, woven, and canvas bags are as integral to retail as shoppers themselves. In this 3-part series, we present a brief introduction to overseas production of shopping bags. In this post, we look at plastic shopping bags.

Plastic Shopping Bags

Key Benefits: low cost, fast turnaround
Thickness range: 0.2—2 mil

Options Comparison:

Material Relative
Cost
Typical Usage Pros/Cons
HDPE
(high-density polyethylene)
$$
T-shirt bags, handled shopping bags, pharmaceutical bag Simple construction; Large quantity produced at low cost; Disposable
LDPE
(low-density polyethylene)
$$$
Trash bags, supermarket shopping bags Similar to HDPE, but with higher quality that can be re-used
PP
(Polypropylene)
$
Clothing, gift, wine bags Thicker than PE, normally used in fashion retail shops
PVC
(Polyvinyl chloride)
$$$$
Gift bags, skin care products packaging Potentially containing toxic properties, flexible, stronger protection

Production Tips:
1. Anti-dumping—Anti-dumping legislation in the USA and EU in the past few years has made purchasing plastic shopping bags overseas more challenging. Manufacturers are rated and assessed individually for anti-dumping tariffs.

2. CACO3—One way to reduce cost in producing plastic bags is by adding Calcium Carbonate (CACO3) into the plastic sheeting mix. As CACO3 costs less than plastic resin, you will realize a parallel cost reduction from 1-3% of the total cost. However, adding CACO3 results in a weaker bag. Always ask your supplier for details on CACO3 content and any associated cost reduction. We recommend no more than 10-15% total CACO3.

3. Color matching—Plastic bags are produced using gravure printing, a rapid but relatively crude process. This can result in (relatively) poor color registration, artwork distortion and dot gain. Keep your artwork in simple line art format. Ensure that type is at least 12 points, and if you want your trademark symbols to be legible, increase their size a bit. Also, be prepared for small color shifts.

Environmental Tips:
1. Recycled Material—PE bags can be safely produced with as much as 50-60% recycled material.

2. Bio-plastic—‘Plastics’ made from stored carbon found in corn and other starchy vegetables like Polyactide (PLA) can be used to produce approximations of plastic bags. These bags are reputed to degrade in a proper composting environment in as little as a few months. However, PLA bags are much weaker than PE bags, difficult to print on, and are unsuitable for many purposes.

3. Bio-degradeable—The promise of bio-degradable bags is that by inserting trace amounts of additives like cobalt and manganese, plastic bags will break down into basic elements within 2-3 years, (as compared to 100 years or more). Skepticism exists as to the practical applications of this solution, as the bags need oxygen and sunlight to degrade, which are usually not present inside landfills or compost heaps.

Packaging Tips, Part III: Artwork Production

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Welcome to the strategy intensive and error-prone packaging world! Even an expert in the packaging industry experiences new problems every day. In this series of articles, we will provide some tips on producing effective packaging from three very different perspectives, design, materials, and artwork. Now, a look at artwork production: Read the rest of this entry »

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